Capture Every Mortgage Lead — From Every Source — Into One Pipeline
High-converting landing pages, embeddable forms, and direct integrations with the lead sources loan brokers actually use. Every inquiry goes straight into your pipeline with the right automation attached — in under 5 seconds.
Check Your Rate in 60 Seconds
No impact to your credit score
The Hidden Cost of Slow Lead Capture
78% of mortgage borrowers go with the first lender who responds. If your leads aren’t flowing into a system that responds instantly, you’re paying for leads your competitor closes.
Leads Leak Everywhere
- Zillow leads arrive via email — you respond hours later
- Website visitors leave without capturing their info
- No landing pages optimized for mortgage inquiries
- Manual data entry from lead sources into your CRM
- No idea which marketing channels drive closings
- Paying for leads that never get a follow-up
Every Lead Captured Instantly
- All sources feed directly into your pipeline — no delay
- High-converting forms on your website capture visitors
- Pre-built “Check Your Rate” and “Get Pre-Approved” funnels
- Zero manual data entry — everything automated
- Source tagging shows exactly which channel produces ROI
- Instant SMS + email response within 5 seconds of inquiry
From First Click to Your Pipeline — Automatically
Every lead follows the same high-conversion path. No manual steps, no delays, no lost inquiries.
LoanPulse average conversion funnel across 500+ brokers
How it works:
Integrates With the Lead Sources Loan Brokers Actually Use
Direct API integrations — not Zapier workarounds. Leads flow into LoanPulse in real time, fully tagged and ready for automation.
🏠 Mortgage Lead Sources
📣 Advertising & Marketing
Plus: manual CSV import, email parsing, phone call tracking, QR code forms, and direct API access for custom sources.
We’ll show you exactly how your current lead sources connect to LoanPulse — live, in 15 minutes.
Book Your Free Demo →Landing Pages & Forms Built to Convert Borrowers
You don’t need a web designer. LoanPulse includes drag-and-drop landing pages and embeddable forms designed specifically for mortgage lead capture.
Pre-Built Mortgage Funnel Templates
Launch in minutes with conversion-tested templates designed by mortgage marketers. Each template is mobile-optimized, TCPA-compliant, and connected to your pipeline.
- “Check Your Rate” — soft credit pull funnel for purchase and refi leads
- “Get Pre-Approved” — full pre-qualification intake form with document upload
- “Calculate Your Payment” — mortgage calculator with lead capture gate
- “Refinance Savings” — rate comparison funnel for refi campaigns
- “Home Buyer Guide” — lead magnet download with nurture sequence
Embeddable Forms
Already have a website? Embed LoanPulse forms anywhere with a single line of code. Forms match your site’s branding and feed leads directly into your pipeline.
- One-line embed code for any website
- Customizable fields, colors, and branding
- Multi-step forms for higher completion rates
- Hidden fields for UTM tracking and lead source attribution
Get Pre-Approved Today
Takes 3 minutes · No SSN required
Speed to Lead: First Response in Under 5 Seconds
Research shows that 78% of borrowers go with the first lender who responds. When a lead enters LoanPulse, the clock starts immediately:
While other brokers are checking their email, your lead has already received a personalized response and a link to book a consultation.
Know Exactly Which Lead Sources Make You Money
Every lead is auto-tagged by source, campaign, and ad set. Track cost-per-lead, cost-per-closing, and true ROI — so you can double down on what works and cut what doesn’t.